Cola Wars is the term used to describe the campaign of mutually-targeted television advertisements and marketing campaigns in the 1980s and 1990s between soft drink manufacturers Coca-Cola and Pepsi-Cola.
Diet Coke PepsiCo Pepsi Stuff Coca-Cola with Lime Tropicana Products Pepsi New Coke The Coca-Cola Company Mountain Dew POWERade Comparative advertising Move Over Brisk (beverage) Leonard v. Pepsico, Inc. Blind taste test Orange soft drink Slice Pepsi Twist Pepsi ONE Coca-Cola with Lemon Lemon-lime Rock Star Dasani Aquafina Dr Pepper Snapple Group Coca-Cola C2 Mug Root Beer Minute Maid Pepsi Max STS-51-F Coca-Cola Cherry Store brand Mirinda Surge (soft drink) Mountain Dew MDX Diet food Sports drink Sierra Mist Barq's Hometown